BlueCap Economic Advisors, LLC  is an economic incentives consulting firm specializing in identifying and securing state & local government tax credits and economic development incentives, and providing site selection services, that support corporate business decisions.


The firm has 30 years of economic development experience, and has advised and represented corporate clients regarding all aspects of tax credit and economic incentive projects.  BlueCap has extensive contacts with state and local government agencies and institutions of higher education throughout the U.S. and internationally.


BlueCap approaches each assignment with dedication to securing the maximum tax credit and economic incentive value for clients while building strong relationships in the community.  The firm ensures its engagement methodology, process, and communication is compatible with each client’s corporate culture and values, and strives to present its work product in a manner that supports sound business decisions while safeguarding sensitive company information.




Gary R. Marx, CEcD - Principal


Gary Marx has 30 years of experience working in the field of economic development, including extensive experience in the areas of corporate relocation, discretionary incentives negotiation, incentives compliance, tax credits, and government relations.


He has spent the past 15 years focused specifically on state and local government discretionary incentives, tax credits, and site selection, including six years with Big Four firms Deloitte Tax LLP and PwC.  Gary has assisted many Fortune 1000® clients with projects throughout the United States as well as internationally.  


Previously, Gary served over seven years with the state of New Jersey's Commerce Department, supporting the Secretary of Commerce and overseeing the state’s business attraction program.  He was responsible for attracting over 114 companies to New Jersey over four years, creating 26,895 new jobs.


He also worked in the economic development departments of gas and electric utility companies in New Jersey and New York.


Gary is a member of CoreNet Global, where he serves on the board of directors of the New Jersey and Philadelphia chapters, Industrial Asset Management Council (IAMC), and Industrial and Office Brokers Association (IOREBA).  He is also a member of the International Economic Development Council (IEDC), where he holds the Certified Economic Developer (CEcD) certification. In addition, Gary is a board member of Big Brothers Big Sister of Mercer County.


Gary is a licensed real estate salesperson (non-practicing) and holds a BS in Business and Real Estate from Florida State University.

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© 2020 BlueCap Economic Advisors, LLC

BlueCap Economic Advisors, LLC

55 Avalon Road, Pennington, NJ 08534

Tel: 609-651-0684

Email: info@BlueCapEconomicAdvisors.com