Strategic Site Selection and Economic Development Incentives to
Fuel Your Company's Growth
At BlueCap, we empower busy executives to focus on their core business by expertly managing capital projects, including real estate location selection and securing economic development incentives that drive job creation and investment in facilities and equipment.
"BlueCap, you are the absolute best, and I sincerely appreciate your professionalism, knowledge, and experience. I'd be a mess without your assistance."
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Jeffrey Almeyda, President
Aerotech Processing Solutions, LLC
BlueCap Services
Economic
Incentives
Economic incentives are often critical in securing corporate approval for capital investments in new facilities, machinery, and equipment. BlueCap works with federal, state, and local governments that offer financial incentives to attract and retain businesses in their jurisdictions.
About BlueCap
BlueCap Economic Advisors, LLC ("BlueCap" or "the Firm") was founded in 2015 and is headquartered in New Jersey. We specialize in regional site selection projects, conducting thorough analyses across multiple states and reviewing federal, state, and local economic development incentives. We aim to support job creation, retention, and capital investments in new facilities, machinery, and equipment.
With over 35 years of experience in corporate real estate and economic development, BlueCap has successfully executed projects nationwide. Our expertise spans the entire site selection process, from evaluating potential locations to securing the best possible incentives, ensuring our clients maximize the value of their investments.
We primarily serve mid-market manufacturing, life sciences, and logistics/distribution companies. Our approach is systematic and tailored to each client’s needs. We rigorously analyze critical site selection factors and secure economic development incentives to enhance the financial viability of new business locations. Regular update meetings with clients allow us to identify potential new projects that align with company growth and expansion goals.
BlueCap approaches every assignment with a commitment to:
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Maximizing Client Value: We negotiate aggressively to secure the highest possible value in incentives and optimal site selection outcomes.
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Cultural Alignment: Our methodology, process, and communication are customized to align with each client's corporate culture, ensuring seamless integration and collaboration.
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Confidentiality and Precision: We present our findings and recommendations in a manner that supports sound business decisions while safeguarding sensitive company information.
BlueCap is an active member of CoreNet Global, the Industrial Asset Management Council (IAMC), and the International Economic Development Council (IEDC).
Leadership
Gary Marx, Principal of BlueCap Economic Advisors, LLC, brings 35 years of deep expertise in economic development. Over the past 18 years, including six years with Big Four firms Deloitte Tax LLP and PwC, Gary has led corporate site selection and economic development incentive projects for Fortune 1000® clients domestically and internationally.
Gary’s background includes over seven years with the New Jersey Commerce Department, where he supported the Secretary of Commerce and directed the state’s business attraction, retention, and research programs. Additionally, he has served in economic development roles at major gas and electric utility companies in New Jersey and New York, giving him a broad perspective on regional development challenges and opportunities.
Gary holds a BS in Business and Real Estate from Florida State University and is a Certified Economic Developer (CEcD). Gary is an active member of CoreNet Global, IAMC, and IEDC, and he is the past Board President of Big Brothers Big Sisters of Mercer County, New Jersey, and currently serves on the board.