Zen Stones

Let's find resources to help

your company grow

Our clients are busy executives focused on leading their core business. They depend on BlueCap to facilitate capital projects involving facility location selection and equipment purchases while securing economic development incentives that

support new jobs and business investment.

Research & Development 


Actions companies take to create new or improve existing products and services may qualify for the federal R&D credit.

Real Estate

Location Analysis

We analyze business markets to identify future business locations for investments in jobs, facilities, and equipment.

Economic Development Incentives

Federal, state, and local financial incentives are available to attract and retain jobs and capital investment to tax jurisdictions. 



Our experience in compliance reporting is customized to maximize the receipt of incentive benefits.  

About Us

BlueCap Economic Advisors, LLC, is an economic development consulting firm founded in 2015 in Pennington, New Jersey. We have over 30 years of corporate real estate and economic development experience. We implement proven processes to identify and analyze crucial site selection location factors and secure economic development incentives to maximize the value of new business locations. We have completed projects throughout the United States.

We specialize in two areas of economic development:

  • Site selection to identify the best market areas for company capital investment in facilities and equipment, and

  • Federal, state, and local economic development incentives that support job creation, the initial capital investment, and ongoing operating expenses.


Our focus is on growing mid to large companies in advanced manufacturing, emerging technologies, and life sciences.

We approach each assignment with a dedication to:

  • Securing the maximum value for our clients,

  • Ensuring our engagement methodology, process, and communication is compatible with each client’s corporate culture, and

  • Presenting our work product in a manner that supports sound business decisions while safeguarding sensitive company information.



Gary Marx, CEcD




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Gary Marx is the Principal of BlueCap Economic Advisors, LLC.  He has over 30 years of experience working in the field of economic development. During the past 15 years, including six years with Big Four firms Deloitte Tax LLP and PwC, Gary has coordinated corporate site selection and economic development incentive projects for Fortune 1000® clients throughout the United States as well as internationally. He is a Certified Economic Developer (CEcD) via the International Economic Development Council (IEDC).


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